Audience Development Manager

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YES! Magazine is seeking a dynamic leader to aggressively drive unprecedented growth in traffic, audience engagement, and revenue. Applicants should have a passion for digital media, analytics, optimization, business strategy, as well as YES!’s unique brand of social change, which fuses powerful ideas with practical actions to inspire people to create a just and sustainable world.

Responsibilities

  • Aggressively increase traffic, engagement, subscriptions, and donations by optimizing all channels including social, search, email, and mobile.
  • Conceptualize and execute a new long-term revenue strategy for a digital media future, including launching new products and initiatives.
  • Collaborate with editorial, development, and marketing teams to establish a data-driven culture, using analytics and testing to continuously optimize all channels and projects.
  • Propel YES! to the cutting edge of media organizations by staying on top of emerging trends in digital media and technology, and bringing the best innovations to YES!

Skills, Knowledge, & Experience

  • 3+ years of experience in digital media, marketing, or technology.
  • Successfully led cross-functional teams with measurable results.
  • Track record of using web analytics and A/B testing to grow reach, engagement, and conversions.
  • Voracious consumer of digital media, including news, social, and streaming content on multiple devices.
  • Ability to think and act as an entrepreneur, pushing the organization in new and productive directions.
  • Brings prioritization skills, technical knowledge, and intense creativity together to achieve goals and solve complex problems on the cheap.
  • An unceasing systems thinker.
  • A keen understanding of YES!’s niche in the media landscape.
  • Conversant in modern web technologies, social media, and marketing funnel and/or customer decision journey.
  • Strong management skills, plays well with others, consensus-builder, sense of humor.
  • Passionate about YES!’s social change mission.
About YES!
YES! is a nonprofit, independent media organization that inspires people to create a just and sustainable world. Founded in 1996, we reach 160,000 print magazine readers each quarter and 200,000 unique web visitors each month. YES! reframes the biggest problems of our time in terms of their solutions, driving profound change through a growing community nationwide, from engaged citizens to thought leaders. In 2013, YES! won the Utne Media Award for General Excellence, recognizing it as one of the most respected independent magazines in the country.
 
Our workplace is lively, supportive, and collaborative and offers many opportunities to learn and grow professionally. The position is at the YES! office on Bainbridge Island, within walking distance of the Seattle ferry, with part-time remote working options.
 
Compensation: $40-45k, DOE. Excellent benefits, including fully paid medical, dental, and vision insurance; and generous vacation, holiday, and sick leave.
How to Apply: Please email a cover letter in the body and an attached resume to: AudDevMgr at yesmagazine.org. No paper applications or phone calls, please.
Deadline: October 29, 2014
 
We are an equal opportunity, affirmative action employer. We welcome qualified applicants regardless of race, ethnicity, gender, and sexual orientation.
Deadline: 
29 Oct 2014
Region: 
Location: 
YES! Magazine
Bainbridge Island  Washington
United States