CHRIS FIELDS, SENIOR BRAND & DESTINATION MARKETING STRATEGIST, TWIST MARKETING
Chris has 21 years of marketing, communications, and economic development experience in enterprise, government, and not-for-profit settings. Chris has spent the last 8 years challenging his clients to think differently, and more aggressively, about branding and marketing. Chris and the communities he works with have received 24 provincial, national, and international awards.
13 WAYS TO KILL YOUR COMMUNITYAll you have to do is follow the advice in reverse, and before you know it, you and your neighbours will have built a thriving, successful community that’s the envy of everyone.
NEVER GO INTO A HUG OFF BALANCE: A PRAGMATIC GUIDE TO COMMUNITY DEVELOPMENTAs an EDO you have some of the toughest jobs around. Every resident is a member of the Board of Directors. We are pushed and pulled in harried directions. Resources are scarce. It’s easy to seek easier paths...to row in our own direction and wonder why we’re not rowing together. But row together toward what? Well vision...a cause....a sharing of values and ambition....a group hug that stays upright. Buckle up and find out how to rid your inhibitions about how communities should do things in a humorous and rather unusual look at a new perspective on Visioning, and how to link it to a handful of handy branding principles.
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