12pm - 1pm Eastern Time

Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root-one in which people have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it The Mesh and reveals why it will soon dominate the future of business and civic innovation. Sharing, while not new, has gained market and social power once enabled by technology. A cornerstone of the Mesh is Unused value - Waste.

During our April webinar, we will discuss with Lisa how this shift in business models is taking place and what impact it is having and will have on society itself. How do we encourage deeper exploration of the opportunity The Mesh represents? On the flip side, are there unintended outcomes of such a shift and how can we prepare for them? 

Mesh or Sharing Economy companies use social media, wireless networks, and data crunched from every available source to provide people with goods, services and talent at the exact moment they need them, without the burden and expense of owning them outright. Lisa reveals how there is real money to be made and trusted brands and strong communities to be built in helping your customers buy less but use more. These ventures, organizations and programs are healthier for the planet, strengthen communities and generate new types of two-sided marketplaces. 

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Lisa Gansky is an entrepreneur, investor, speaker and author of the bestselling book, The Mesh: Why the Future of Business is Sharing and the chief instigator of Mesh Labs www.meshing.it - a global index for the sharing economy. She works in the design of new products, policies, services, partnerships and models in which ‘access’ to goods, services and talent triumphs over the ownership of them’.