CEDEC Small Business Support Network is pleased to invite you to attend the third in a series of online monthly webinars to be held through 2013-2014. These webinars will be reviewing some basic, but often overlooked strategies that can significantly increase the value of our business. Our featured speaker, Aaron Patella, a Bishop’s University Graduate with over 20 years of business experience and has over 1000 hours of practical and theoretical training in leadership and excellence (leading groups, active listening, fixing objectives and action plans, etc.).

Aaron Patella is a Bishop’s University Graduate with over 20 years of business experience and has over 1000 hours of practical and theoretical training in leadership and excellence (leading groups, active listening, fixing objectives and action plans, etc.).

Visit Aaron's "The blog" and LinkedIn profile.

Customer Satisfaction By Designing Satisfied Clients

If you like selling things, which you should in business, you want to make a business that is there for your clients. It takes an understanding of what our customers want and what they need to accomplish.

When we have completely integrated this knowledge into our business model, then we have a business that is set to go gangbusters because we are meeting our customers' expectations. 

In this webinar you will learn:

• the “jobs–to-be-done” approach to determine what your clients want
• how your product/service meets clients’ needs
• how customer experience can drive the way you promote and develop your product/service

Format:

A group of national organizations are putting their heads together to design a system for measuring financial vulnerability in Canadian cities and communities. The aim is to move beyond the blunt instruments of low-income cut-off (LICO), low income measure (LIM), and market basket measure (MBM) and find reliable ways to measure financial vulnerability at municipal and neighbourhood scales.

Topics and Panellists

1.Open data and civic engagement:

• Jonathan Brun, Board Member, Open North
• Ellie Marshall, Communications Manager, Open North

2.The Why and How of measuring financial vulnerability in Canadian cities and communities

• Katherine Scott, Vice President, Canadian Council on Social Development
• Cindy Lindsay, Director of Member Services, Community Foundations of Canada
• Liz Mulholland, CEO, Social and Enterprise Development Innovations
• Craig Alexander, Senior Vice President and Chief Economist, TD Bank Financial Group

3.Community Panel: Wellbeing Toronto

• Harvey Low, Manager, Social Development Finance & Administration Division, City of Toronto
• Beth Wilson, Senior Researcher, Toronto Social Planning Council

4.Using Statistics Canada's survey and administrative data products to measure financial vulnerability

• Sybille Richter-Salomons, Social Research Policy Analyst, City of Calgary
• Lorraine Copas, Executive Director, SPARC BC

Cost: Free

Read more

Register now